Key Responsibilities:
- Develop and optimize app content to ensure it aligns with user engagement strategies and drives conversions.
- Create and implement effective marketing strategies tailored to mobile app audiences, aiming to increase app visibility, installs, and retention.
- Analyze and report on the performance of campaigns across various channels, using data to optimize results and inform future strategies.
- Oversee campaign budgets, ensuring cost-effective allocation of resources, while optimizing strategies to achieve the best possible return on investment.
Requirements:
- Bachelor’s degree in Marketing, Business Administration, Information Technology, or a related field.
- Minimum 2-3 years of experience in mobile app marketing.
- Strong understanding of mobile marketing tools, data analytics platforms, and performance metrics.
- Proven analytical skills with the ability to measure, interpret, and act on campaign performance data.
Why You’ll Love Working Here
- Engaging and Challenging Work Environment: Immerse yourself in the exciting world of eCommerce, where every day presents new challenges and opportunities.
- Hybrid Working Model: Enjoy the flexibility of a hybrid work setup with adaptable hours to suit your lifestyle.
- Employee Stock Ownership Program (ESOP): Become a stakeholder in the company through our ESOP, fostering a sense of shared success and ownership among all employees.